Design Editorials - Women

The design editorials in the slideshow below were created for Gilt Groupe/Hudson’s Bay. They were created in Photoshop using silhouetted product shots and a combination of real or digitally manufactured backgrounds. Several elements factor into their creation: Composition, silhouetting, shadows, lights, reflections, real and faux backgrounds, retouching, implementing a seasonal color scheme, unique textures, bright colors vs muted, and creating a design that will coincide with the brands image.

I designed editorials for several women’s brands while at Gilt and some of those include: Armani, Michael Kors, Versace, Kate Spade, Valentino, Hermes, Halston Heritage, Love Moschino, Sergio Rossi, Mianasi, Cartier, Laura Mercier, Linda Farrow, Gucci, Tom Ford, Bobbi Brown, Badgley Mishka, New Balance, Swarovski, Zac Posen and many more.

Beauty & Accessories

 

Jewelry

 

Shoes

Video Example of Photo Compositing Fine Jewelry for eCommerce.

Photo Compositing - Beauty Products

I created the editorial below with stock photography photos I found on unsplash. I want give credit to the photographers who generously leant their work for creatives such as myself to use. Thank you to Miguel Andrade, Annie Spratt, Element5 Digital and Jazmin Quaynor.